Virtual Booth

Travelling without knowing about cultural differences can be such a nuisance as it may build issues when travelling to unknown places as tourists traverse destinations, encounters with many different social norms, customs, and high values shape their experiences by having communication breakdowns, potential misunderstandings, and influence of cultural etiquettes become pivotal aspects of this cross-cultural exploration. Moreover, tourists sometimes neglect pre-travel research about their chosen destinations. The impact of inadequate preparation may result in unintended cultural faux pas, diminishing the quality of interactions and potentially causing discomfort or offence. This is also one of the challenges that tourists overcome during international travelling, incorporating insights from scholarly references. To deal with this issue, we came up with the CulturaTour application. It is an application with travel-friendly guidance for tourists when they are travelling to other destinations with new cultural surroundings as it gives information to the tourists before travelling. It is targeted for community, Small and Medium Enterprises (SME) and end-users of the originated culture from the country.